Avaya and RingCentral $500M Partnership. What does this mean for Avaya customers?
Summary: The race to cloud communications is now a playbook for global digital enterprises. On Oct 3rd, a new era of alliances emerged, Avaya and RingCentral announced a strategic partnership that will see Avaya selling Avaya Cloud Office by RingCentral (ACO) to its large on-premise install base from Q1 2020.
So what does this mean for customers of Avaya, or a customer considering a UCaaS or PBX solution? Avaya has clearly struggled to execute their own cloud strategy and the partnership with RingCentral creating Avaya Cloud Office by RingCentral gives them a clear proposition.
However, for existing Avaya customers looking to refresh their platform, or a prospect considering Avaya for a new system, it likely means confusion. You are probably going to get two different messages from RingCentral and Avaya, likely from two different teams. That’s before you talk to all the other providers in the market.
It's going to be hard to know who to listen to.
So, if you are considering a replacement UC solution in 2020, talk to the team at Tagoro, we have relationships with all the major providers and can take an impartial view in helping you find the right solution.